The Science Behind Branding Masterclass IIM Bangalore

Fashion Design & Entrepreneurship Workshop at IIT Bombay

Craft Your Creativity into a Thriving Fashion Brand

Discover how to turn your fashion ideas into a successful business. Learn essential design principles and entrepreneurial strategies to build a brand that stands out in today’s competitive market.

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The Science Behind AI-Driven Branding Masterclass

Transform Your Brand from Invisible to Irresistible

AI Workshop at IIM Bangalore Campus
campus

IIM Bangalore On-Campus

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Certificate To All Participants

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Saturday 28th February 2026

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From 10:30 AM To 4:30 PM

This one-day intensive workshop is designed for entrepreneurs, startup founders, and business leaders who want to build a strategically positioned brand that cuts through an overcrowded market and resonates deeply with their audience — and leverage AI to accelerate the entire process.

 

You’ll walk away with a complete brand strategy framework and practical AI skills to bring your brand to life faster, smarter, and more effectively than ever before.

Why This Workshop Is Different

Most branding workshops focus only on design and visuals. This one focuses on strategy first — the foundation that makes everything else work.

You’ll learn to:

  • Master the Strategic Pillars that define world-class brands.
  • Apply the Brand Archetype Framework to create emotional connections
  • Build your brand with AI-powered tools like Gemini and ChatGPT.
  • Participate in hands-on exercises to develop your brand strategy in real-time.
  • Use Competitive Differentiation Frameworks to stand out in crowded markets.

3500+

Professionals
Trained

35+

Industry
Experts

Understand the psychology, science & AI-Driven branding – at IIM Bangalore Campus.

Rs. 6999 Rs. 3999 + GST

Note: Prices Will Increase in 2 Days

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By the end of this workshop, you’ll have

Who Should Attend?

student

Working Professionals

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Business Owner & Entrepreneur

community

Students

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Freelancers

Workshop Module

Audience Introduction

Timing (10:30 AM to 11:00 AM)

  • Welcome note and agenda overview
  • Quick participant intros: student, freelancer, working pro, or early-stage founder
  • Why most ideas never reach launch — and how AI changes that
  • Clarifying expectations and outcomes
From Idea to AI Validation
Module 1

Timing (11:00 AM to 1:00 PM)

Learn how to shape your business idea, test if it’s market-ready, and explore how AI can speed up your validation process.

Topics Covered:

  • How to Find & Shape Business Ideas
    (Passion, problems, AI trends & market gaps)
  • Validating Your Idea with AI Tools
    (Surveys, data-driven feedback, trend analysis, market signals)
  • Understanding Target Audience & Competition
    (AI-based research, niche insights, and positioning)

Skills Acquired:

  • Idea discovery & selection
  • AI-assisted market research
  • Validation techniques
  • Customer insight development
AI-Driven Business Model & Branding
Module 2

Timing (2:00 PM to 3:30 PM)

Build a clear, effective business model and craft your brand identity using AI-driven tools for design, naming, and strategy.

Topics Covered:

  • Business Model Canvas
    (Map your idea into value, revenue, and delivery structure)
  • Branding & Positioning with AI
    (Brand story, name, logo creation, and identity building)
  • Go-to-Market Strategy
    (Launch planning, traction channels, and automation)

Skills Acquired:

  • Business model planning
  • AI-powered brand creation
  • Market entry strategy
  • Strategic thinking & decision-making
Pitch, Launch & Entrepreneur Mindset with AI
Module 3

Timing (3:30 PM to 04:30 PM)

Learn how to pitch, plan your launch, and think like a modern entrepreneur who leverages AI for growth and innovation.

Topics Covered:

  • Creating a Winning Pitch
    (Storytelling, elevator pitch, and AI tools for pitch deck creation)
  • Launch Roadmap
    (MVP planning, pricing, automation, early feedback & growth strategy)
  • Entrepreneur Mindset in the AI Era
    (Adaptability, problem-solving, creativity & decision-making)

Skills Acquired:

  • Pitching & communication
  • AI-integrated launch strategy
  • Entrepreneurial confidence
  • Growth mindset with AI

Join the One-Day Workshop at IIM Bangalore Campus. Book Your Spot Now

Bonuses

certificate

Certificate

Hard Copy after the Workshop

wifi-access

Wifi Access

WiFi Access for Participants

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AI Community

Exclusive Access to Our AI Community

networking

Networking

Connect with Freshers, Professionals & Lecturers

FAQ

Do I need to have a business already?

No. Whether you’re pre-launch or already established, this workshop fits all stages.

Is this just about AI tools?

No. The focus is on brand strategy. AI simply accelerates execution.

Do I need branding or AI experience?

Not at all — it’s designed for all experience levels.

What should I bring?

Your laptop, business info (if available), and an open mind.

Will this help with B2B brands?

Absolutely. The frameworks apply to both B2B and B2C businesses.

Audience Introduction

Timing (10:30 AM to 11:00 AM)

  • Welcome note and agenda overview
  • Quick participant intros: student, freelancer, working pro, or early-stage founder
  • Why most ideas never reach launch — and how AI changes that
  • Clarifying expectations and outcomes
From Idea to AI Validation
Module 1

Timing (11:00 AM to 1:00 PM)

Learn how to shape your business idea, test if it’s market-ready, and explore how AI can speed up your validation process.

Topics Covered:

  • How to Find & Shape Business Ideas
    (Passion, problems, AI trends & market gaps)
  • Validating Your Idea with AI Tools
    (Surveys, data-driven feedback, trend analysis, market signals)
  • Understanding Target Audience & Competition
    (AI-based research, niche insights, and positioning)

Skills Acquired:

  • Idea discovery & selection
  • AI-assisted market research
  • Validation techniques
  • Customer insight development
AI-Driven Business Model & Branding
Module 2

Timing (2:00 PM to 3:30 PM)

Build a clear, effective business model and craft your brand identity using AI-driven tools for design, naming, and strategy.

Topics Covered:

  • Business Model Canvas
    (Map your idea into value, revenue, and delivery structure)
  • Branding & Positioning with AI
    (Brand story, name, logo creation, and identity building)
  • Go-to-Market Strategy
    (Launch planning, traction channels, and automation)

Skills Acquired:

  • Business model planning
  • AI-powered brand creation
  • Market entry strategy
  • Strategic thinking & decision-making
Pitch, Launch & Entrepreneur Mindset with AI
Module 3

Timing (3:30 PM to 04:30 PM)

Learn how to pitch, plan your launch, and think like a modern entrepreneur who leverages AI for growth and innovation.

Topics Covered:

  • Creating a Winning Pitch
    (Storytelling, elevator pitch, and AI tools for pitch deck creation)
  • Launch Roadmap
    (MVP planning, pricing, automation, early feedback & growth strategy)
  • Entrepreneur Mindset in the AI Era
    (Adaptability, problem-solving, creativity & decision-making)

Skills Acquired:

  • Pitching & communication
  • AI-integrated launch strategy
  • Entrepreneurial confidence
  • Growth mindset with AI

₹ 3999 + GST

Last 12 Seats Remaining at This Price !!

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The Science Behind AI-Driven Branding Masterclass

Reserve Your Seat Now. Master The Science Behind Branding Workshop at IIM Bangalore Campus.

Fee

₹ 3999 + 18% GST

Workshop Duration

1 Day (From 10:30 AM To 04:30 PM)

Total No. of Workshops

1. Dates: 28th February and 1st March
2. Time: From 10:30 AM to 4:30 PM
3. Lunch Break: 1 PM to 2 PM
4. Venue: IIM Bangalore, Main Campus
(Participants can Register for multiple workshops)

Saturday, 28th February 2026

  1. Interior Design & Entrepreneurship
  2. Cybersecurity & Ethical Hacking Masterclass
  3. AI-Powered Digital Marketing with Instagram & Facebook Ads
  4. Agentic AI & ML: Build AI Workflows
  5. The Science Behind Branding
  6. AI Tools for Healthcare Professionals

Sunday, 1st March 2026

  1. AI Tools for Healthcare Professionals
  2. HR Mastery with AI for HR Professionals
  3. AI-Powered Investing: Stocks, Crypto & Smarter Trading Decisions
  4. AI Prompt Engineering & Generative AI
  5. Master Business with AI: Entrepreneurship Essentials
  6. AI-Powered Digital Marketing with Instagram & Facebook Ads

Seats are limited and filled on a first-come, first-serve basis!

Don’t miss this exclusive chance to join interactive workshops
at IIM Bangalore Campus for a hands-on learning experience.

Workshop Registration Form

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